We at Kent Gush Properties provide the strategic direction for each marketing campaign.
Through our startegic alliances we are able to create a full through the line (TTL) marketing campaign for each of our clients an developments. This process begins with the foremost task of creating the brand that will resonate with the respective target market.
As a company we leverage new media and technology extensively as part of our marketing solution. Some of these services include social media marketing through platforms such as twitter and facebook. We also actively make use of Googles business toolkit, SEO and adwords. By harnessing these forms of technology we are continuosuly trying reach our respective target audience and stay at the forefront of the industry.
As part of our campaign management service we will manage the campaign in such a manner so as to see which initiatives are driving the best sales response and tweak the marketing spend and deliverables in such a manner so as to create intrinsic value for our client.
With several upmarket schemes throughout South Africa and our strategic alliances with various international organisations we are rapidly creating and managing a database of purchasers throughout South Africa, and more notably in various affluent international communities. This allows us the opportunity to target specific markets relevant to each development.